# MONOLOG > We build brand identities and websites for ambitious B2B companies whose presence hasn’t caught up to their reputation. Trusted by Vinamilk, Shortscut, OH Architecture. The Markdown version of https://bymonolog.com/, built from the same content. For an overview of the studio, read https://bymonolog.com/llms.txt. ## Recent wins - Increased OH Arch’s conversions by 21%, generating $2M+ in revenue - Helped Mammoth Murals close $100k+ in new deals within 30 days of launch ## Clients Vinamilk, Moc Chau Creamery, Shortscut, OH Architecture, Supersolid Agency, Mammoth Murals, SLIK Agency, BlueBrown Partners, Backhouse, University of Sydney ## Selected work ### OH Architecture Brand refresh and website for a practice with a decade of crafting high-end homes for Australian families. - Result: 21% — Increase in conversions with projects starting from $2M+ - Services: Brand Strategy, Website Strategy, Visual Identity, Website Design, Website Development - Completed: 2025 - Live site: https://www.oharchitecture.com.au/ ### Supersolid Website for a 100% creative-owned Sydney agency built to merge commercial value with cultural impact. - Result: 90% — Increase in project case study engagement - Services: Website Design, Website Development, 3D Development - Location: Australia - Completed: 2025 - Live site: https://www.supersolid.agency/ ### Mammoth Murals Brand strategy, identity and website for an established mural agency with a decade of large-scale public art behind it. - Result: $100K+ — In new work within 30 days of launch - Services: Brand Strategy, Website Strategy, Visual Identity, Website Design, Website Development - Completed: 2025 - Live site: https://mammothmurals.com/ ### HISS (University of Sydney) Brand identity and website for a University of Sydney initiative challenging the norms of queer education on a global stage. - Result: 15+ — Global universities united on a single platform - Services: Visual Identity, Website Design, Website Development - Completed: 2025 - Live site: https://www.hiss.sydney/ ### SLIK Website for an Australian activation agency pushing creativity further for some of the country's most ambitious brands. - Services: Website Development, 3D Development - Location: Australia - Completed: 2026 - Live site: https://www.slik.com.au/ ### Shortscut Visual identity and website for $6M+/year content agency producing scroll-stopping content for brands like Replit, Stan and Buldak. - Services: Visual Identity, Website Strategy, Website Design, Website Development - Completed: 2026 - Live site: https://shortscut.com/ All projects: https://bymonolog.com/work.md ## Services - Brand Strategy - Visual Identity - Website Strategy - Website Design - Website Development - 3D Development ## What clients say - "As Shortscut grew to $6M+/year, our brand and website no longer reflected the quality of our work. MONOLOG transformed our identity and website into a cohesive, distinctive presence that puts our videos front and centre and gives potential clients a clearer picture of what we can do." — Tuan Le, CEO, Shortscut (Creating viral content for Replit, Bulak & Stan) - "For years, our website struggled to showcase our work effectively and attract the right clients. Within just 30 days of launching the new site with MONOLOG, we generated $100k in new sales and receive 2-3 qualified inquiries every week." — Andrew Tynes, Owner, Mammoth Murals (Painting murals for Live Nation and Ghirardelli Chocolate) - "Since launching our new website, showcasing our completed work is far more streamlined. We've also seen a real shift in enquiry quality: 21% have converted into signed projects, and we're saving 3-5 hours a week previously lost to back-and-forth qualification. It's meant a stronger pipeline and a much more efficient client acquisition process." — Johnny Hyde, Director, OH Architecture (A multi award-winning firm in Brisbane since 2018) - "Huy and his team are a rare collaborator who cares as much about “your thing.” Highly talented and humble, Huy is always willing to delve deeper to find the most interesting and elegant solution to the problem. We’d strongly recommend Huy to brands looking for a true web partner for their business." — Jonathon Shannon, Creative Director, Supersolid (Producing advertising campaigns for FujiFilm Australia & TikTok) ## Process 1. **We uncover your story** (Week 1-3): We dig deep into your brand, surface what makes you irreplaceable, and shape it into sharp positioning and a website strategy that connects in seconds. [Watch this step](https://youtu.be/LVOLFgSqHQ0?si=ilDSUJZ8q4J_05Ou&t=76) 2. **We shape your digital presence** (Week 3-8): With your narrative locked, we design and direct a brand and website that feels premium, signals credibility, and gives your audience one clear reason to lean in and act. [Watch this step](https://youtu.be/LVOLFgSqHQ0?si=V8p7IBYcyDvXfcSM&t=480) 3. **We send it into the world** (Week 8-14): Your brand and website goes live as a long-term asset that turns attention into opportunity, attracts the clients you're built for, and grows with you. [Watch this step](https://youtu.be/LVOLFgSqHQ0?si=P7382hcVSsMWaHtP&t=696) ## FAQ ### Who do you usually work with? We primarily partner with founder-led B2B businesses, including creative agencies, architecture practices, production studios, and professional service firms that have built a strong reputation but whose brand and website haven't kept up with their growth. ### Who will actually be working on our project? Huy leads every engagement from strategy, creative direction, and your primary point of contact throughout alongside a dedicated project coordinator. Depending on scope, a carefully selected team of collaborators supports on design and development. The level of care and craft stays consistent, regardless of project size. ### How long do your projects usually take? Most projects run 10-14 weeks end-to-end. Timelines can flex based on scope, but we set milestones from day one so there are no surprises. ### How do you communicate and manage work? We keep things simple and transparent with a dedicated Notion portal to manage our project (timelines and deliverables). Most of the time you'll receive async Loom updates and weekly communication via Slack or WhatsApp. We can also integrate with your tools so the process stays structured yet flexible. Synchronous calls are typically scheduled to review important decisions or milestones of the project. ### What do you need to start working together? We'll discuss your specific needs during a discovery call and we will provide a tailored proposal to match your project needs. Afterwards, we just need a signed contract proposal and the initial project deposit payment. That’s all. We make onboarding fast so we can get to work ASAP. Ready to get started? [Book a call with Huy](https://bymonolog.com/contact) ### What happens after launch? We provide 90 days of hands-on support to make sure everything runs smoothly and your brand is set to steal the spotlight. You’ll also get tailored documentation and CMS training videos so non-technical team members can update the site with ease. After that, you’re fully equipped to manage things in-house, and if you ever want ongoing support, we offer care plans tailored to your needs. ### Do we need a complete rebrand, or can we just redesign our website? Not every business needs a complete rebrand. If your existing identity still represents who you are and resonates with your audience, we can build on that foundation and focus on improving your website. However, if your brand no longer reflects the quality, direction, or ambition of your business, we may recommend revisiting it first. We'll help you determine what actually needs to change before committing to a direction. ### What is the project investment? Project investment starts from $20k USD with most projects ranging from $25k - $50k depending on scope and project complexity. ## About the studio ### Values - **Outcomes first, taste second**: Every creative decision we make is interrogated against one question: does this actually serve your growth? - **All in or nothing**: We take on fewer projects so we can give each one everything. When we commit to your brand, we're fully present, fully invested, fully responsible for the result. - **Human-first, always**: Behind every brand is a person with a real story and real stakes. We never lose sight of that. The most powerful digital experiences are the ones that feel unmistakably human. - **Intention over speed**: Rushed work compounds into regret. We move at the pace the work demands. Every layer earns its place before we move to the next. ### Recognition - Awwwards SOTD (x5) - FWA SOTD (x5) - CSSDA SOTD (x5) - Awwwards Honorable Mention (x8) - Awwwards Typography Honors (x2) - Awwwards Independent of The Year Nominee (x1) ## Contact - Contact page: https://bymonolog.com/contact - Book a project intro call with Huy: https://cal.com/byhuy/project-intro-call - Email: hello@bymonolog.com